Club News: Q2 2026
From Our Founder
As we approach six months since opening The Ludorum Club, we continue to focus on raising the bar for what personal training can be.
As always, I’d like to thank all of our members who regularly walk through the doors to train with us. Building your own business comes with challenges, but I’m fortunate to have created something I genuinely love doing. Seeing people enjoy training, make progress, while being looked after properly makes it truly worthwhile.
I have no doubt that over the next ten years, The Ludorum Club will establish itself as London’s leading destination for personal training.
As always, if there is anything we can do better (which we will always strive towards) please do not hesitate to let me know.
Jake Hitchcock
Healthspan with Dr Ali Joy
Congratulations to Jake for starting a wonderful club where community and communication are central – much needed as many of us flounder with fitness due to a lack of motivation!
And a lack of knowledge…
Lifespan is much discussed but I think Healthspan is more important and Jordan Brown touched on this in the last newsletter with his discussion on strength.
Last week I was lucky to have dinner with Dr. David Sinclair from Harvard University who is a leading global longevity expert and wrote ‘Lifespan; Why we age and why we don’t have to’. He is researching exciting new developments but says that currently the core of Healthspan remains the same:
· Fitness – both strength and endurance
· Plant rich (and pesticide free) diet
· Quality sleep
· Social interaction
· Listening to music
· Being curious and building ‘cognitive reserve’ – the best is learning a new language.
I am happy to answer any Q’s which you can send to secretary@drjoy.co.uk
2 Lower Sloane Street,London, SW1W 8BJ
Member Escapes: Wildhive Callow Hall
Sitting within 35 acres of wild meadow and ancient woodland on the edge of the Peak District — a Victorian country house offering 15 individually designed bedrooms, two Treehouses and 11 Woodland Hives.
The Coach House Wellbeing space features sauna, cold plunge, light therapy, Technogym equipment and a full treatment menu including massages and facials. Guests can borrow bikes to explore the Tissington Trail, visit nearby Chatsworth House or simply wander the estate's wildflower gardens and woodland — perfect for picnics and lazy strolls.
Ludorum members receive 10% off — quote LUDORUM10% when booking.
Prime Territory with Camilla Dell
As many of Jake's clients know, I run Black Brick, a property buying agency helping people acquire homes and investment properties across London and beyond. It's a rewarding but high-pressure career — which is exactly why I prioritise training.
Working with Jake isn't just about fitness. It's about building the physical and mental resilience to perform at a high level. Strength training manages stress, sharpens focus and — perhaps most importantly — carves out a dedicated hour away from emails and decisions.
Many of my own clients share this mindset: successful professionals and entrepreneurs who understand the value of expert advice and investing in their own performance.
From a property perspective, the areas surrounding the gym — Marylebone, Fitzrovia, Regent's Park — remain among London's most sought-after. We're currently seeing motivated sellers, greater choice and real opportunity for prepared buyers. In a market where the best properties often never reach the major portals, a buying agent provides access, negotiation expertise and market insight that's hard to replicate alone.
If you're considering a move in London, I'd love to chat: camilla@black-brick.com
Age On Your Own Terms with Jordan Brown
Sitting is the new smoking. A provocative start I know, but the average executive now spends more time sitting than sleeping.
Think about that for a moment. Eight hours in bed is considered respectable. Ten, eleven, sometimes twelve hours in a chair has become normal. We sit in the car or tube, we sit at work, we sit in the car or tube, we sit at home.
What makes this particularly dangerous is that it feels entirely benign. Nobody worries about a boardroom or fears a laptop. Nobody looks at their 12th long-haul flight this year and sees a health risk. Yet this seemingly innocuous societal norm has become one of the most pervasive forms of physiological decay in the modern world.
When movement disappears: the enzymes responsible for regulating blood sugar and fat metabolism become less active, circulation deteriorates, insulin sensitivity declines, inflammation rises, muscle tissue (which is metabolically expensive for the body to maintain) is more inclined to atrophy, and of course fat is much more likely to accumulate both viscerally and subcutaneously.
Most people assume that training for an hour a day offsets the problem... The evidence unfortunately suggests otherwise. You can be someone who lifts weights three times a week, and while that of course should be treated as inviolate, it is no panacea. This person can still suffer many of the consequences of excessive sedentary behaviour if the remaining hours of the day are spent largely motionless.
In effect, the body distinguishes between exercise and movement. They are not the same thing.
The irony is that the solution is remarkably simple… Just regularly interrupt the stillness.
Stand up, walk, stretch, take the stairs, hold meetings on foot, pace during phone calls, create frequent reminders that your body was designed for locomotion rather than confinement. These actions seem infinitesimal in isolation, yet their cumulative effect is profound.
The objective is not merely to just burn more calories, but to signal to your physiology that you are still an organism in motion.
If you’re reading this, the real threat isn’t your lack of exercise, it’s spending most of your life sitting still while believing that one hour in the gym can compensate for the other twenty-three.
Age on your own terms.
Jordan Brown
@conditioncollective
Business Spotlight: Larry King Marylebone
If you’re looking for a local salon recommendation after a workout at The Ludorum Club, Larry King London is well worth knowing about. Just under a 15-minute walk away, the salon has built a loyal following for its relaxed take on luxury space without ever feeling intimidating.
Founded by renowned stylist Larry King and his wife Laura, the space feels warm, friendly and genuinely personal from the moment you walk in.
What makes it such a great fit for Ludorum members is the shared approach: both brands are founder-led, community-focused and centred around helping people feel their best in a comfortable, welcoming environment. If you don’t already have a go-to salon nearby, this is very much the place to know.
55 Marylebone Ln, London W1U 2NT
